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Global Online Ad Spending Industry

ReportLinker
·13-min read

Global Online Ad Spending Market to Reach US$468. 2 Billion by the Year 2027. Amid the COVID-19 crisis, the global market for Online Ad Spending estimated at US$262 Billion in the year 2020, is projected to reach a revised size of US$468.

New York, Sept. 28, 2020 (GLOBE NEWSWIRE) -- Reportlinker.com announces the release of the report "Global Online Ad Spending Industry" - https://www.reportlinker.com/p05957567/?utm_source=GNW
2 Billion by 2027, growing at a CAGR of 8.6% over the period 2020-2027.

The U.S. Accounts for Over 28.9% of Global Market Size in 2020, While China is Forecast to Grow at a 11.7% CAGR for the Period of 2020-2027

The Online Ad Spending market in the U.S. is estimated at US$75.7 Billion in the year 2020. The country currently accounts for a 28.88% share in the global market. China, the world second largest economy, is forecast to reach an estimated market size of US$83.9 Billion in the year 2027 trailing a CAGR of 11.7% through 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 5.9% and 7.4% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 6.8% CAGR while Rest of European market (as defined in the study) will reach US$83.9 Billion by the year 2027.We bring years of research experience to this 7th edition of our report. The 142-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.

Competitors identified in this market include, among others,

  • Baidu, Inc.

  • Facebook, Inc.

  • Google LLC

  • LinkedIn Corporation

  • Microsoft Corporation

  • Millennial Media LLC

  • SINA Corporation

  • Sogou

  • Twitter, Inc.

  • Yahoo!

  • Youku




Read the full report: https://www.reportlinker.com/p05957567/?utm_source=GNW

I. INTRODUCTION, METHODOLOGY & REPORT SCOPE

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW
Impact of Covid-19 and a Looming Global Recession
Global Competitor Market Shares
Online Ad Spending Competitor Market Share Scenario Worldwide
(in %): 2018E

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

4. GLOBAL MARKET PERSPECTIVE
Table 1: World Current & Future Analysis for Online Ad Spending
by Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific, Latin America, Middle East and Africa Markets -
Independent Analysis of Annual Sales in US$ Billion for Years
2018 through 2027

Table 2: World Historic Review for Online Ad Spending by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific, Latin America, Middle East and Africa Markets -
Independent Analysis of Annual Sales in US$ Billion for Years
2012 through 2017

Table 3: World 15-Year Perspective for Online Ad Spending by
Geographic Region - Percentage Breakdown of Value Sales for
USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America,
Middle East and Africa Markets for Years 2012, 2018 & 2027

III. MARKET ANALYSIS

GEOGRAPHIC MARKET ANALYSIS

UNITED STATES
Market Facts & Figures
Market Analytics
Table 4: USA Current & Future Analysis for Online Ad Spending
by Segment - Online Ad Spending - Independent Analysis of
Annual Sales in US$ Billion for the Years 2018 through 2027

Table 5: USA Historic Review for Online Ad Spending by Segment -
Online Ad Spending Markets - Independent Analysis of Annual
Sales in US$ Billion for Years 2012 through 2017

CANADA
Table 6: Canada Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 7: Canada Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

JAPAN
Table 8: Japan Current & Future Analysis for Online Ad Spending
by Segment - Online Ad Spending - Independent Analysis of
Annual Sales in US$ Billion for the Years 2018 through 2027

Table 9: Japan Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

CHINA
Table 10: China Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 11: China Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

EUROPE
Market Facts & Figures
Market Analytics
Table 12: Europe Current & Future Analysis for Online Ad
Spending by Geographic Region - France, Germany, Italy, UK,
Spain, Russia and Rest of Europe Markets - Independent Analysis
of Annual Sales in US$ Billion for Years 2018 through 2027

Table 13: Europe Historic Review for Online Ad Spending by
Geographic Region - France, Germany, Italy, UK, Spain, Russia
and Rest of Europe Markets - Independent Analysis of Annual
Sales in US$ Billion for Years 2012 through 2017

Table 14: Europe 15-Year Perspective for Online Ad Spending by
Geographic Region - Percentage Breakdown of Value Sales for
France, Germany, Italy, UK, Spain, Russia and Rest of Europe
Markets for Years 2012, 2018 & 2027

FRANCE
Table 15: France Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 16: France Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

GERMANY
Table 17: Germany Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 18: Germany Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

ITALY
Table 19: Italy Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 20: Italy Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

UNITED KINGDOM
Table 21: UK Current & Future Analysis for Online Ad Spending
by Segment - Online Ad Spending - Independent Analysis of
Annual Sales in US$ Billion for the Years 2018 through 2027

Table 22: UK Historic Review for Online Ad Spending by Segment -
Online Ad Spending Markets - Independent Analysis of Annual
Sales in US$ Billion for Years 2012 through 2017

SPAIN
Table 23: Spain Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 24: Spain Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

RUSSIA
Table 25: Russia Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 26: Russia Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

REST OF EUROPE
Table 27: Rest of Europe Current & Future Analysis for Online
Ad Spending by Segment - Online Ad Spending - Independent
Analysis of Annual Sales in US$ Billion for the Years 2018
through 2027

Table 28: Rest of Europe Historic Review for Online Ad Spending
by Segment - Online Ad Spending Markets - Independent Analysis
of Annual Sales in US$ Billion for Years 2012 through 2017

ASIA-PACIFIC
Table 29: Asia-Pacific Current & Future Analysis for Online Ad
Spending by Geographic Region - Australia, India, South Korea
and Rest of Asia-Pacific Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2018 through 2027

Table 30: Asia-Pacific Historic Review for Online Ad Spending
by Geographic Region - Australia, India, South Korea and Rest
of Asia-Pacific Markets - Independent Analysis of Annual Sales
in US$ Billion for Years 2012 through 2017

Table 31: Asia-Pacific 15-Year Perspective for Online Ad
Spending by Geographic Region - Percentage Breakdown of Value
Sales for Australia, India, South Korea and Rest of
Asia-Pacific Markets for Years 2012, 2018 & 2027

AUSTRALIA
Table 32: Australia Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 33: Australia Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

INDIA
Table 34: India Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 35: India Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

SOUTH KOREA
Table 36: South Korea Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 37: South Korea Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

REST OF ASIA-PACIFIC
Table 38: Rest of Asia-Pacific Current & Future Analysis for
Online Ad Spending by Segment - Online Ad Spending -
Independent Analysis of Annual Sales in US$ Billion for the
Years 2018 through 2027

Table 39: Rest of Asia-Pacific Historic Review for Online Ad
Spending by Segment - Online Ad Spending Markets - Independent
Analysis of Annual Sales in US$ Billion for Years 2012 through
2017

LATIN AMERICA
Table 40: Latin America Current & Future Analysis for Online Ad
Spending by Geographic Region - Argentina, Brazil, Mexico and
Rest of Latin America Markets - Independent Analysis of Annual
Sales in US$ Billion for Years 2018 through 2027

Table 41: Latin America Historic Review for Online Ad Spending
by Geographic Region - Argentina, Brazil, Mexico and Rest of
Latin America Markets - Independent Analysis of Annual Sales in
US$ Billion for Years 2012 through 2017

Table 42: Latin America 15-Year Perspective for Online Ad
Spending by Geographic Region - Percentage Breakdown of Value
Sales for Argentina, Brazil, Mexico and Rest of Latin America
Markets for Years 2012, 2018 & 2027

ARGENTINA
Table 43: Argentina Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 44: Argentina Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

BRAZIL
Table 45: Brazil Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 46: Brazil Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

MEXICO
Table 47: Mexico Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 48: Mexico Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

REST OF LATIN AMERICA
Table 49: Rest of Latin America Current & Future Analysis for
Online Ad Spending by Segment - Online Ad Spending -
Independent Analysis of Annual Sales in US$ Billion for the
Years 2018 through 2027

Table 50: Rest of Latin America Historic Review for Online Ad
Spending by Segment - Online Ad Spending Markets - Independent
Analysis of Annual Sales in US$ Billion for Years 2012 through
2017

MIDDLE EAST
Table 51: Middle East Current & Future Analysis for Online Ad
Spending by Geographic Region - Iran, Israel, Saudi Arabia, UAE
and Rest of Middle East Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2018 through 2027

Table 52: Middle East Historic Review for Online Ad Spending by
Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of
Middle East Markets - Independent Analysis of Annual Sales in
US$ Billion for Years 2012 through 2017

Table 53: Middle East 15-Year Perspective for Online Ad
Spending by Geographic Region - Percentage Breakdown of Value
Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle
East Markets for Years 2012, 2018 & 2027

IRAN
Table 54: Iran Current & Future Analysis for Online Ad Spending
by Segment - Online Ad Spending - Independent Analysis of
Annual Sales in US$ Billion for the Years 2018 through 2027

Table 55: Iran Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

ISRAEL
Table 56: Israel Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 57: Israel Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

SAUDI ARABIA
Table 58: Saudi Arabia Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 59: Saudi Arabia Historic Review for Online Ad Spending
by Segment - Online Ad Spending Markets - Independent Analysis
of Annual Sales in US$ Billion for Years 2012 through 2017

UNITED ARAB EMIRATES
Table 60: UAE Current & Future Analysis for Online Ad Spending
by Segment - Online Ad Spending - Independent Analysis of
Annual Sales in US$ Billion for the Years 2018 through 2027

Table 61: UAE Historic Review for Online Ad Spending by Segment -
Online Ad Spending Markets - Independent Analysis of Annual
Sales in US$ Billion for Years 2012 through 2017

REST OF MIDDLE EAST
Table 62: Rest of Middle East Current & Future Analysis for
Online Ad Spending by Segment - Online Ad Spending -
Independent Analysis of Annual Sales in US$ Billion for the
Years 2018 through 2027

Table 63: Rest of Middle East Historic Review for Online Ad
Spending by Segment - Online Ad Spending Markets - Independent
Analysis of Annual Sales in US$ Billion for Years 2012 through
2017

AFRICA
Table 64: Africa Current & Future Analysis for Online Ad
Spending by Segment - Online Ad Spending - Independent Analysis
of Annual Sales in US$ Billion for the Years 2018 through 2027

Table 65: Africa Historic Review for Online Ad Spending by
Segment - Online Ad Spending Markets - Independent Analysis of
Annual Sales in US$ Billion for Years 2012 through 2017

IV. COMPETITION
Total Companies Profiled: 51
Read the full report: https://www.reportlinker.com/p05957567/?utm_source=GNW

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