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Should You Think About Buying On the Beach Group plc (LON:OTB) Now?

On the Beach Group plc (LON:OTB), which is in the online retail business, and is based in United Kingdom, received a lot of attention from a substantial price increase on the LSE over the last few months. As a stock with high coverage by analysts, you could assume any recent changes in the company’s outlook is already priced into the stock. However, could the stock still be trading at a relatively cheap price? Today I will analyse the most recent data on On the Beach Group’s outlook and valuation to see if the opportunity still exists.

Check out our latest analysis for On the Beach Group

Is On the Beach Group still cheap?

The stock seems fairly valued at the moment according to my relative valuation model. I’ve used the price-to-earnings ratio in this instance because there’s not enough visibility to forecast its cash flows. The stock’s ratio of 25.68x is currently trading slightly above its industry peers’ ratio of 25.13x, which means if you buy On the Beach Group today, you’d be paying a relatively fair price for it. And if you believe that On the Beach Group should be trading at this level in the long run, there’s only an insignificant downside when the price falls to its real value. Although, there may be an opportunity to buy in the future. This is because On the Beach Group’s beta (a measure of share price volatility) is high, meaning its price movements will be exaggerated relative to the rest of the market. If the market is bearish, the company’s shares will likely fall by more than the rest of the market, providing a prime buying opportunity.

Can we expect growth from On the Beach Group?

LSE:OTB Past and Future Earnings, March 3rd 2019
LSE:OTB Past and Future Earnings, March 3rd 2019

Future outlook is an important aspect when you’re looking at buying a stock, especially if you are an investor looking for growth in your portfolio. Buying a great company with a robust outlook at a cheap price is always a good investment, so let’s also take a look at the company’s future expectations. On the Beach Group’s earnings over the next few years are expected to increase by 60%, indicating a highly optimistic future ahead. This should lead to more robust cash flows, feeding into a higher share value.

What this means for you:

Are you a shareholder? OTB’s optimistic future growth appears to have been factored into the current share price, with shares trading around its fair value. However, there are also other important factors which we haven’t considered today, such as the track record of its management team. Have these factors changed since the last time you looked at OTB? Will you have enough conviction to buy should the price fluctuate below the true value?

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Are you a potential investor? If you’ve been keeping tabs on OTB, now may not be the most advantageous time to buy, given it is trading around its fair value. However, the positive outlook is encouraging for OTB, which means it’s worth diving deeper into other factors such as the strength of its balance sheet, in order to take advantage of the next price drop.

Price is just the tip of the iceberg. Dig deeper into what truly matters – the fundamentals – before you make a decision on On the Beach Group. You can find everything you need to know about On the Beach Group in the latest infographic research report. If you are no longer interested in On the Beach Group, you can use our free platform to see my list of over 50 other stocks with a high growth potential.

We aim to bring you long-term focused research analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material.

If you spot an error that warrants correction, please contact the editor at editorial-team@simplywallst.com. This article by Simply Wall St is general in nature. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. Simply Wall St has no position in the stocks mentioned. Thank you for reading.