Vietnam Ecommerce Market Databook 2024 Featuring Lazada, Mobile World Group, Shopee, Tiki, Baemin, GoJek's Go-Food, GrabFood, ShopeeFood, Agoda, BeTaxi, Booking.com, Traveloka, and Trivago
Dublin, June 24, 2024 (GLOBE NEWSWIRE) -- The "Vietnam Ecommerce Market Opportunities Databook - 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics - Q1 2024 Update" report has been added to ResearchAndMarkets.com's offering.
E-commerce market in Vietnam is expected to grow by 11.12% on annual basis to reach US$20.1 billion in 2024. Medium to long term growth story of E-commerce industry in Vietnam promises to be attractive. The E-commerce is expected to grow steadily over the forecast period, recording a CAGR of 9.74% during 2024-2028. The E-commerce Gross Merchandise Value in the country will increase from US$18.1 billion in 2023 to reach US$29.2 billion by 2028.
This report provides a detailed data centric analysis of E-commerce market dynamics, covering over 100 KPIs in Vietnam. It details market opportunity across key B2C verticals - Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, and Technology Products and Services.
It provides market share by key players across key verticals along with sales channels (Platform to Consumer, Direct to Consumer, Consumer to Consumer). In addition, it provides spending pattern by payment instruments along with a snapshot of consumer behaviour in Vietnam. The report also covers niche trends such as market size by live streaming engagement model and cross border purchases. It also covers ecommerce spend share by operating systems, device (mobile vs desktop) and cities.
Reasons to buy
In-depth Understanding of Ecommerce Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction.
Insights into Opportunity by Ecommerce Categories: Get market dynamics by sales channel to assess emerging opportunities across various segments.
Detailed analysis of market share by key players across key Ecommerce verticals.
Insights into Opportunities across key Ecommerce verticals: Retail shopping, travel & hospitality, online food service, media and entertainment, healthcare and wellness, and technology products & services.
Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate an Ecommerce strategy; assess market-specific key trends, drivers, and risks in the Ecommerce industry.
Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key Ecommerce KPIs, including spend by age, gender, and income level.
Scope
Vietnam Ecommerce Key Players
Lazada
Mobile World Group
Shopee
Tiki
Baemin
GoJek's Go-Food
GrabFood
ShopeeFood
Agoda
BeTaxi
Booking.com
Traveloka
Trivago
Vietnam Ecommerce Market Size and Future Growth Dynamics
Gross Merchandise Value Trend Analysis
Average Value Per Transaction Trend Analysis
Gross Merchandise Volume Trend Analysis
Vietnam User Statistics and Ratios of Key Performance Indicators
User Statistics
Card Abandonment Rate and Product Return Rate
Ecommerce Per Capita and GDP Per Capita
GDP Per Capita Trend Analysis
Vietnam Ecommerce Market Size and Forecast by Ecommerce Segments (Gross Merchandise Value Trend Analysis
Retail Shopping (breakdown by clothing, footwear & accessories, health, beauty and personal care, food & beverage, appliances and electronics, home improvement, books, music & video, toys & hobby, auto)
Travel and Hospitality (breakdown by air travel, train & bus, taxi service, hotels & resorts)
Online Food Service (breakdown by aggregators, direct to consumer)
Media and Entertainment (breakdown by streaming services, movies & events, theme parks & gaming)
Healthcare and Wellness
Technology Products and Services
Other segments
Vietnam Ecommerce Market Size and Forecast by Retail Shopping Sales Channel
Platform to Consumer
Direct to Consumer
Consumer to Consumer
Vietnam Ecommerce Market Share by Travel and Hospitality Sales Channel
Market Share by Travel and Hospitality Sales Channel
Aggregator App - Gross Merchandise Value Trend Analysis
Direct to Consumer - Gross Merchandise Value Trend Analysis
Vietnam Ecommerce Market Size and Forecast by Online Food Service Sales Channel
Aggregator App
Direct to Consumer
Vietnam Ecommerce Market Size and Forecast by Engagement Model (Gross Merchandise Value Trend Analysis, 2019-2028)
Website Based
Live Streaming
Vietnam Ecommerce Market Size and Forecast by Location (Gross Merchandise Value Trend Analysis
Cross Border
Domestic
Vietnam Ecommerce Market Size and Forecast by Device (Gross Merchandise Value Trend Analysis
Mobile
Desktop
Vietnam Ecommerce Market Size and Forecast by Operating System
iOS/macOS
Android
Other Operating Systems
Vietnam Ecommerce Market Size and Forecast by City
Tier 1
Tier 2
Tier 3
Vietnam Ecommerce Market Size and Forecast by Payment Instrument (Gross Merchandise Value Trend Analysis, 2019-2028)
Credit Card
Debit Card
Bank Transfer
Prepaid Card
Digital & Mobile Wallet
Cash
Other Digital Payment
Vietnam Ecommerce Consumer Demographics
Market Share by Age Group
Market Share by Income Level
Market Share by Gender
For more information about this report visit https://www.researchandmarkets.com/r/52v85l
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