AAPL - Apple Inc.

NasdaqGS - NasdaqGS Real-time price. Currency in USD
+0.39 (+0.22%)
At close: 04:00PM EDT
180.81 -0.15 (-0.08%)
After hours: 07:59PM EDT
Stock chart is not supported by your current browser
Previous close180.57
Bid180.78 x 1000
Ask180.83 x 900
Day's range180.64 - 182.23
52-week range124.17 - 184.95
Avg. volume59,555,625
Market cap2.846T
Beta (5Y monthly)1.30
PE ratio (TTM)30.21
EPS (TTM)5.99
Earnings date26 Jul 2023 - 31 Jul 2023
Forward dividend & yield0.96 (0.54%)
Ex-dividend date12 May 2023
1y target est186.14
  • Motley Fool

    Is AI Taking Tech to the Top?

    Why the market might be missing the greatness in CrowdStrike's earnings. How Marc Benioff found religion when it comes to cutting costs at Salesforce. Motley Fool senior analyst Jason Moser explains how the financial times keep changing and what it means for fintech.

  • Motley Fool

    Entertainment, Guilds, Streaming, and AI

    Whether Apple can take headsets out of its gaming niche. A simple pack of casino playing cards leads Motley Fool producer Ricky Mulvey and senior analyst Asit Sharma on an exploration of how old products can become new again. To catch full episodes of all The Motley Fool's free podcasts, check out our podcast center.

  • Motley Fool

    3 Things Apple Can Learn From Meta Platforms About Virtual Reality and the Metaverse

    Apple (NASDAQ: AAPL) is the creator of the iPhone, iPad, and Mac line of computers and notebooks, to name just a few of its iconic products. It enters an arena dominated by Meta Platforms (NASDAQ: META), which became synonymous with virtual reality when the company changed its name from Facebook in 2021. The social media giant has been focused heavily on developing virtual worlds, often referred to as metaverses.

  • Motley Fool

    Has Qualcomm Already Beaten Apple to the Punch in Smartphone AI?

    While the world goes gaga for Apple's mixed reality headset, Qualcomm might be solving a real AI pain point.

  • Motley Fool

    Is Apple's Vision Pro Headset a Game-Changer or Dead on Arrival?

    After years of rumors, whispers, and unsubstantiated reports, Apple (NASDAQ: AAPL) finally revealed what was arguably the worst-kept secret in Silicon Valley. At the company's Worldwide Developers Conference on Monday, Apple unveiled its long-awaited mixed reality headset, dubbed Vision Pro. It merges virtual reality (VR) and augmented reality (AR) into mixed reality, a combination of the two.

  • The Independent

    Apple’s Vision Pro headset is expensive, not ‘magical’ and anti-social, Mark Zuckerberg says

    Two companies have different philosophical approaches to headsets, CEO says

  • Reuters

    Apple, Amazon must face consumer lawsuit over iPhone, iPad prices - US judge

    Apple and Amazon.com must face a consumer antitrust lawsuit in U.S. court accusing them of conspiring to artificially inflate the price of iPhones and iPads sold on Amazon's platform, a federal judge in Seattle ruled on Thursday

  • Motley Fool

    A Bull Market Is Coming: 2 Reasons to Buy Apple Stock

    The event saw the company announce a 15-inch MacBook Air, beefier Mac Studio, the long-awaited Apple Silicon Mac Pro, and many software updates across its product lineup. The totally new product has massive potential over the long term and could change the face of computing and home entertainment if all goes according to Apple's plan. Alongside the product announcements, Apple's outlook is growing stronger thanks to easing inflation.

  • Motley Fool

    The Fintech Industry Will Be Worth $1.5 Trillion By 2030: 2 Magnificent Stocks to Buy Now

    Let's consider two excellent candidates: PayPal (NASDAQ: PYPL) and Apple (NASDAQ: AAPL). PayPal is an easy and obvious choice for investors looking to ride the fintech coattails through the end of the decade and beyond. The company is one of the leaders in this industry and has built a highly recognizable brand name.

  • Motley Fool

    Is Unity Software Stock a Buy Now?

    Unity Software (NYSE: U) got some of its mojo back this month thanks to the announcement of Apple's (NASDAQ: AAPL) latest product -- the Vision Pro. Apple says is a "revolutionary spatial computer that seamlessly blends digital content with the physical world, while allowing users to stay present and connected to others." Revealed at Apple's recent Worldwide Developers Conference, the Vision Pro is a mixed-reality headset that "lets users interact with digital content in a way that feels like it is physically present in their space."

  • Motley Fool

    77% of Warren Buffett's $347 Billion Portfolio Is Invested in Only 5 Stocks

    Approximately $266 billion of Berkshire Hathaway's $347 billion investment portfolio is tied up in a handful of brand-name companies.

  • Yahoo Finance Video

    AI hype shaking things up for 'MegaCap-8' stocks

    Artificial intelligence and this week's market melt-up are driving mega cap tech stocks higher. Yardeni Research President Ed Yardeni joins Yahoo Finance Live to discuss the trends seen across the tech space and the potential to broaden out to other industries.

  • The Telegraph

    The secret driving every tech innovation in history... porn

    This week, Apple – the company that popularised the MP3 player with the iPod, smartphone with the iPhone and wireless headphones with AirPods – unveiled its latest new product. The tech firm is hoping that the Apple Vision Pro, a virtual-reality headset that can also show and augment the real world in front of you, will create yet another new category of electronics.

  • Yahoo Finance

    Apple tries to distance itself from Meta, competition: Don’t call it a headset

    Apple is distancing its Vision Pro from the rest of the VR/AR headset pack, but it can't escape what the device is.

  • The Independent

    iOS 17: Apple reveals a host of extra updates to new iPhone operating system

    New tools include proof of age and changes to Apple’s services offerings

  • Yahoo Finance Video

    Apple aims to distance itself from Meta with Vision Pro

    Don't call it a headset. Apple is trying to draw a distinction between the Vision Pro and the Meta Quest headsets. Yahoo Finance Tech Editor Dan Howley explains why it's so important to Apple to distinguish its "spatial computer" from its rivals. 

  • Reuters

    Apple, Epic ask US appeals court to reconsider its antitrust ruling

    Apple and "Fortnite" maker Epic Games on Wednesday both asked a U.S. appeals court to reconsider its April ruling in an antitrust case that could force Apple to change payment practices in its App Store. Apple and Epic, in separate court filings, mounted challenges to a ruling by a three-judge panel of the San Francisco-based 9th U.S. Circuit Court of Appeals. Lawyers for the two companies said the panel should rehear the case or the court should convene "en banc," as an 11-judge panel, to reconsider the dispute.

  • Motley Fool

    Better Buy: Apple vs. Amazon

    These companies are excellent long-term options thanks to their solid positions in two crucial markets.

  • Motley Fool

    3 Nasdaq Stocks That Have Generated 10x Returns in 10 Years

    The Nasdaq is home to many of the best growth stocks in the world. Some of them have generated life-changing returns for investors, including Apple (NASDAQ: AAPL), Nvidia (NASDAQ: NVDA), and Idexx Laboratories (NASDAQ: IDXX).

  • Motley Fool

    2 Unbelievable Growth Stocks to Scoop Up Right Now

    It's important to remember that the share price of any given stock reflects how the market values it in a given moment. Share price can tell you a lot, but it doesn't tell you everything. Looking beyond share price at the underlying business and its core financials is how you discern whether you're looking at a great company with a clear path to growth ahead.

  • Motley Fool

    Prediction: These Will Be 4 of the Most Valuable Stocks by 2040

    Apple (NASDAQ: AAPL) is the largest company in the world today with a $2.9 trillion market capitalization. In dollar terms, an investment of $1,000 in Apple stock at its IPO would be worth over $1.8 million today! Companies developing electric vehicles (EVs), artificial intelligence (AI), and cybersecurity could be the best candidates.

  • Motley Fool

    2 Virtual Reality Stocks to Invest in

    Recent technological advances shed light on virtual reality (VR) in recent months, making it an industry worth keeping a close eye on. Meta Platforms and Sony have dominated the VR space with their respective headsets for years. Meta has pivoted its business almost completely toward VR development and the metaverse.

  • Motley Fool

    3 Top Metaverse Stocks to Buy in June

    The term -- and the concept behind it -- came from Neal Stephenson's 1992 sci-fi bestseller Snow Crash, but it only gained more mainstream attention over the past few years as more advanced virtual reality (VR) and augmented reality (AR) headsets hit the market. The bulls believe the metaverse will eventually blur the lines between the physical and digital worlds by enhancing real-world environments with digital overlays, virtually transporting people to both imaginary places and digital twins of real-world locations, and enabling people to remotely interact with each other without PCs or smartphones. It could also revolutionize video games by replacing monitors, TVs, consoles, and controllers with mixed-reality headsets.

  • Motley Fool

    Tim Cook Says Apple Is Looking at ChatGPT Closely -- But He Also Has These 3 Glaring Concerns

    After the release of the generative artificial intelligence chatbox ChatGPT, it was basically a given that most large tech companies would be looking to integrate the technology into their business. Being one of the largest consumer tech companies in the world, Apple is certainly no exception. Apple's CEO Tim Cook said that he recently tried ChatGPT and thinks there is great potential and that the company is looking at the technology closely.