DV Aug 2024 25.000 put
- Business Wire
DoubleVerify Launches Transparency Center to Fuel Industry Education and Foster Digital Trust
NEW YORK, June 18, 2024--DoubleVerify ("DV"), the leading software platform for digital media measurement, data, and analytics, today announced the launch of the DV Transparency Center. This new educational portal is designed to augment understanding and trust in media verification by providing greater insight and clarity into DV's technology and measurement solutions. The launch coincides with Cannes Lions 2024, highlighting DV's commitment to driving industry education at one of the world's mo
- Business Wire
DoubleVerify's 8th Annual Global Insights Report Highlights the Rising Importance of Attention Metrics
NEW YORK, June 18, 2024--DoubleVerify ("DV"), the leading software platform for digital media measurement, data, and analytics, today released its 2024 Global Insights Report. This comprehensive analysis draws on more than one trillion video and display impressions delivered across North America, LATAM, EMEA, and APAC, from January to December 2023, including desktop, mobile web, mobile app, and connected TV (CTV). The study also incorporates a global survey conducted by Sapio, polling 1,000 adv
- Business Wire
DoubleVerify: Gen AI Driving Significant Increase in New Ad Fraud Schemes and Variants
NEW YORK, June 17, 2024--DoubleVerify ("DV"), the leading software platform for digital media measurement, data, and analytics, today announced a preview of findings from its eighth annual Global Insights Report, which analyzes media quality and performance trends across more than one trillion impressions from over 2,000 brands in 100 markets. The findings underscore a significant year-over-year increase in new fraud schemes, with fraudsters shifting their focus to platforms and channels like Co
