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Cannes Lions 2024: What marketers are saying

Yahoo Finance touched down in Cannes, France at the 2024 Cannes Lions International Festival of Creativity, an advertising and marketing festival that celebrates the year’s best creative ad campaigns. Yahoo Finance's Brian Sozzi and Rachelle Akuffo sat down with top executives and marketers at the festival to take a look at the future of advertising and how different companies are utilizing artificial intelligence these days.

Guests include JPMorgan Chase & Co. (JPM) CMO Carla Hassan, Autodesk (ADSK) CMO Dara Treseder, and Spotify (SPOT) Global Head of Advertising Lee Brown.

For more expert insight and the latest market action, click here.

This post was written by Mariela Rosales.