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OPINION - Tumblr CEO Matt Mullenweg on open-sourcing social media: How to be a CEO podcast

Jon Weeks and Rachelle Abbott
·1-min read
(Automatic)
(Automatic)

After taking WordPress from a small blogging site in the 2000s to an all-in-one website creation platform, which is now the backbone of around a third of all websites, Matt Mullenweg has now set his sights on social media.

Now as CEO of Tumblr, Matt reveals his plans to revamp the site, welcome disillusioned ex-Twitter and Reddit users, and create a social site that is, at its core, open-source.

In this episode:

  • Matt’s battleplan for making Tumblr better

  • How social media sites copy features from competitors

  • Where Matt got his nickname as ‘the blog prince’

  • How Wordpress took on tech giants like Microsoft, Google & AOL

  • Making Tumblr’s algorithm open-source

  • How AI will play a role in improving Tumblr

  • Is generative AI a concern?

  • Can social media actually help people connect?

Listen above, and find us on your Spotify Daily Drive or wherever you stream your podcasts.